In 2024, Hutchinson County allocated $318,125 to men’s college basketball teams, a rise of 20.9% compared with the previous year, data from the U.S. Department of Education shows.
Total county basketball expenditures amounted to $587,390, with the men’s programs accounting for $318,125.
Sports expenses in Hutchinson County have increased by 94.4% since 2010.
Alongside football, basketball remains one of the top college sports nationwide, with major NCAA events attracting fan bases and broadcast audiences on par with professional leagues like the NBA. Events such as March Madness draw millions annually.
College sports entered a new phase of athlete compensation after a federal settlement opened the door for direct revenue sharing between schools and players. The agreement also commits the NCAA to distributing $2.8 billion over 10 years as back payment to athletes who competed from 2016 onward.
In 2022, athletes were granted the ability to profit from their name, image and likeness following years of legal battles and changes to state laws and NCAA policies.
During fiscal year 2024, the NCAA generated around $900 million through March Madness and Division I men’s basketball tournament media rights, making the sport the main revenue source for the organization.
| Year | Basketball team’s expenditures | % from grand total sport team expenditures | Total Sport Team Expenditures |
|---|---|---|---|
| 2024 | $318,125 | 16.4% | $1,938,503 |
| 2023 | $263,049 | 17.3% | $1,517,833 |
| 2022 | $242,242 | 17.8% | $1,360,991 |
| 2021 | $169,344 | 15.7% | $1,079,592 |
| 2020 | $159,560 | 14.8% | $1,079,857 |
